This is an invitation to dive deeply into your marketing practice and craft a growth story only your business can tell.

Through the Master Your Marketing Plan Program, you’ll gain the clarity, structure, and tools to map out your STRATEGIES with confidence — and walk away with a customized plan designed to fuel measurable results.

Let's Get Started.

01

90-Minute webinar

WATCH Kathryn Pascuzzo's WEBINAR AS SHE TAKES YOU THROUGH HER TRIED-AND-TRUE PROCESS to gain the clarity, motivation, and alignment you need to build a strategic Annual Marketing Plan that drives your business forward.

02

Worksheet

Get YOUR worksheet to capture your ideas and access all the details and insights you need to create a comprehensive Annual Marketing Plan.

03

sample annual plan

Take a sneak peek at our sample marketing plan template, created for a local Victoria business launch, and use it as a guide to refine and build your own with the support of CHAT GPT.

Let's gO.

You’re running ads, posting content, and investing in marketing, but without a clear strategy guiding your efforts, it’s easy to feel like your work isn’t fully connected to your goals. Campaigns don’t always deliver the results you hoped for, and your initiatives can feel scattered or misaligned. With the Master Your Marketing Plan Program, you’ll not only create a cohesive strategy but also align your team members and inform your board of directors, giving them confidence, trust, and clear insights into your marketing priorities.

This course is only available for a limited time.

special offer

$365.00

Limited time offer.
This offer expires November 1, 2025.

 

90-MINUTES of video instruction

01

Intentions and Alignment

02

Revenue and Reach

03

KPI Creation

04

SWOT Analysis and Strategy Creation

05

Branding Brainstorm, Audience Analysis and Customer Experience

06

SMART Objectives, Tactics, and Key Timing

Just $365.00 — Early bird special this Month only

Kathryn

Pascuzzo

Fueled by curiosity, I have dedicated nearly 20 years towards empowering the marketing initiatives of prestigious organizations across Canada. From the luxury retail sector to the arts and culture scene, down to master-planned real estate development in BC’s fasted growing master-planned communities, I’ve had the privilege of contributing to the growth and success of multiple industries.

I’m the driving force behind Swank Creative Inc., a woman-owned and operated marketing agency that specializes in guiding businesses through pivotal changes. I can't wait to help you with your next transformation.

After this

a Foundation to build upon

Every successful marketing plan starts with a strong foundation. This program gives you the tools, insights, and structure to confidently map your strategy, align your team, prioritize initiatives, and make decisions that drive real results.

Confidence to IMPLEMENT

With a clear strategy in hand, you’ll gain the confidence to take action and implement your marketing plan with purpose. No more guessing which campaigns to prioritize or feeling overwhelmed by scattered initiatives. You’ll know exactly what to do, when to do it, and how to measure success—turning your strategy into tangible results and real business growth.

A TEAM YOU CAN TRUST

Building a marketing plan is easier when you have a team you can rely on. Our program helps you align your team, keep everyone informed, and provide your board or stakeholders with clear insights they can trust. With everyone working from the same strategy, you’ll reduce confusion, increase accountability, and move forward with confidence knowing your marketing efforts are coordinated and effective.

ONLY 10 SEATS PER MONTH

That vision you can’t stop thinking about—that’s called your dream. You deserve to build it.

“Swank Creative went above and beyond to build and implement a brand that we are extremely proud of.”

— Shane King, REALTOR, Munro | King Real Estate Team

“Swank Creative helped us formalize our strategy, commit to schedules, and make smart decisions about where and how to market.”

— Carla Sorrell, Founding Director, Design Victoria

“Kathryn surprised us with a unique design that exceeded our expectations… We’ll be booking her again when it’s time to work on our Business Plan.”

— Sean Graves, West Coast Ethos Health and Wellness

“The dedication, attention to detail and passion they have to see their clients succeed is truly inspiring. If you want to elevate your marketing strategy, Swank Creative is your answer.”

— Meghan Andrade | Wholesyum

Step into the world of strategic marketing and FIND YOUR IDEAL CLIENTS, GROW YOUR BUSINESS, AND LAUNCH YOUR NEXT CAMPAIGN WITH CONFIDENCE.